Let’s start with this tweet….
Gäbe i pray this is NOT true because if it is, that’s the total end of the FNC as we know it. Done. Best Sean https://t.co/W3BJ2wjzRD
— Sean Hannity (@seanhannity) April 27, 2017
Sean is referring to this….
Fox News in crisis: Sources say Bill Shine asked that the Murdochs release a statement of support but they refused https://t.co/RBUWO8Jsig
— Gabriel Sherman (@gabrielsherman) April 27, 2017
What’s going on? Well, today it looks like it may be over for Bill Shine, a top Ailes era executive who in the view of many was tainted by the Ailes regime but was nevertheless promoted after his fall. Revealingly, Sean Hannity is trying to launch a public ‘Justice for Shine’ movement to help Shine keep his job. The Hollywood Reporter reports that the Murdochs are looking to replace Shine and hope to replace him with a woman.
It’s the smart move. Really, the only move. It’s how you start changing a toxic organizational culture.
But will it change “FNC as we know it”? Can you have Fox News without the misogyny?
That’s a tough call, but you have to understand the possibility that the misogyny of Fox is tied to its product: a worldview of resentment and provocation, contempt for changing cultural mores about sex, gender, race and a slew of other things. A company or a brand is a function of a relationship between an audience and a product. You cannot easily change the product with changing the audience.
At best, you’ll be diluting the white male voices that predominate Fox. And that alone will hurt the brand. With Shine out, and Murduch passing the torch (slowly) to his (reportedly more liberal) sons, the only thing left of the hardcore right may be on the Internet.
RELATED: Trouble brewing over at the conservative think tank, Heritage Foundation, too — reports Politico
RELATED #2: Mediate has a scoop —
On the heels of major shakeups at the Fox News Network, an alternative conservative network is being actively discussed amongst conservative fat cats.
A well-placed source close to the proposal tells Mediaite that serious discussions are underway to create an alternative conservative cable network on the belief that the Fox News Network is moving too far to the left. The source, who is engaged in the talks, says a meeting is planned for today with two prominent high-powered television executives, some underperforming conservative networks and people who have an interest and the ability to fund a new network.
The potential aim? Putting “the old band” back together. There are certainly plenty of (out-of-work?) conservative powerhouses to pick from that could star on a new network, and perhaps even some executives from within Fox News who might be lured by the new opportunity. Could the new channel include stars like the ousted Bill O’Reilly, who didn’t waste much time hitting the podcast waves after he was fired amid a sexual harassment scandal? Could Tomi Lahren, the conservative mega star, who was recently sidelined at The Blaze also take on a prominent role? The exact “who” won’t be clear until the deal is more defined but the source says the pitch is that the network could immediately reach at least 85 million homes.
You can’t reheat a souffle. Also, I see boycott of advertisers bigly.